Borussia Dortmund Cup Kit is one of the season's best
Presented in Las Vegas, it surprises with its retro-futuristic design
July 31st, 2023
Borussia Dortmund chose the stage of Las Vegas, a city very different from Germany, to present the new 2023/24 Kit cup from PUMA. Over the years, this jersey has become the most eagerly awaited by fans at the Westfalenstadion thanks to its character, which balances tradition and modernity. Dortmund, once known as the city of steel and coal, is now moving into the future without losing sight of this historical heritage. Its striking retro-futuristic design with an eye-catching all-over print in the iconic colours of black and yellow reflects the spirit of the next generation of Borussians.
"Every year we look forward to creating a cup jersey for BVB and this year is no exception. The concept of the cup jersey is unique, just like the design for this season," said Marco Mueller, Senior Head of Product Line Management Teamsport Apparel at PUMA. "We are proud to have collaborated with BVB on a jersey inspired by the club's beloved hometown, with the famous black and yellow colours, and we can't wait to see it on the pitch."