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The next jersey of Manchester City will be designed by AI

The fans will create the Third Kit with the help of artificial intelligence

The next jersey of Manchester City will be designed by AI The fans will create the Third Kit with the help of artificial intelligence

The Manchester City confirms itself as one of the most cutting-edge clubs in Europe and, after announcing the extension of Pep Guardiola's contract, now launches a new contest that will allow its fans to design the Third Kit for the 2026/27 season with the help of AI. Along with technical sponsor PUMA, City will give fans the opportunity to submit a kit created with the PUMA AI Creator, a tool provided by DEEPOBJECTS that allows for customizing a version of the Citizens' jersey by simply entering textual indications of the desired effect. Anticipating a trend that we are certain will become increasingly common in the years to come, City embraces the modernity of creation through Artificial Intelligence, providing an additional tool to democratize the design of the team's jerseys.

For this reason, Nuria Tarre, Chief Marketing & Fan Experience Officer of the City Football Group, stated: "Thanks to the power of artificial intelligence, we are pleased to offer fans this special opportunity to be part of the history of Manchester City and to design a kit that one day could be worn by their heroes on the field. Each City kit plays a fundamental role in connecting fans from all over the world to our club and we are excited to see how they will engage in this truly unique initiative." PUMA AI Creator was first used by City players Ederson, Stefan Ortega, and Rico Lewis, who together designed a goalkeeper kit inspired by the net of a soccer goal. The goalkeeper kit will be available for sale in limited quantities and will be visible on the field during the season.

Fans have until December 20th to submit their final design, while voting will begin in January. The winning kit designer will receive the ultimate prize: a travel package for two people with a VIP experience at the Etihad Stadium, a framed and autographed kit from the team, and much more, not to mention the honor of seeing Manchester City wear their design on the pitch. The 10 finalists will each receive two VIP tickets to a game at the Etihad Stadium, a kit autographed by the team, and exclusive PUMA and Man City memorabilia and gifts. After the world of fashion, the world of soccer is also ready for the revolution of Artificial Intelligence that will bring about a new aesthetic revolution of football jerseys.