The Arsenal No More Red initiative is back

For the fourth consecutive year, Arsenal is launching its No More Red campaign in support of its work to keep young people away from crime and youth street violence. Launched in January 2022 to support and develop Arsenal in the Community's 40 years of work, the No More Red campaign sees the release of a total white game kit for the Gunners, usually characterized by a bright red. An initiative that has been globally appreciated, both from a social and an aesthetic point of view, with the kits immediately becoming a highly anticipated event on Arsenal's calendar. The North London club, together with its historic technical sponsor adidas and its partners in the communities, continues to evolve and expand No More Red, offering opportunities for connection and safe spaces to play, as well as promoting role models in the city.

To celebrate the fourth year of the initiative, adidas and Arsenal have brought together Zakaria Hassan, George Hobden, and Amy Scanlon, all recognized for the positive difference they are making in their local community, and first team players Declan Rice, Myles Lewis-Skelly, and Alessia Russo to discuss the impact of No More Red. Midfielder Declan Rice expressed his enthusiasm for the initiative: "It's an immense feeling of pride when we wear the No More Red jersey. Having such a special connection with our supporters in our community gives us a real understanding of the people we represent and the role we can play as players in raising awareness about issues such as youth crime and violence. Their stories inspire us and fuel our performances. Our community pushes us to move forward and win together."

As in previous editions, the adidas No More Red kit will not be put up for sale, but will only be assigned to people who are making a difference in the London community.