Bundesliga is coming to China

Football in China is getting bigger and bigger. The PPTV group, in fact, finalized the acquisition of TV right for the Bundesliga for the 2018-2023 period. For the amount of 250 million dollars, Suning (PPTV and Inter’s primary stakeholder) could have brought home the right to broadcast german games in its country.

Is not official until the sing next May, but the deal seems to bet set since last march, when Bundesliga’s number one Christian Seifert travelled to Nanchino. Seifert himself, in the last weeks, was very clear about the possibilities of German football in China: “The 500 million of Chinese supporters are a great opportunity for our clubs”.

PPTV, so, is getting bigger and bigger, after approaching on Liga, Premier League and WWE’s tv rights.