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Cristiano Ronaldo earned $1 billion for his partners on social media

Thanks to his continue social activity, the Portuguese is a gold mine for his commercial partners

Cristiano Ronaldo earned $1 billion for his partners on social media Thanks to his continue social activity, the Portuguese is a gold mine for his commercial partners

At this point, we all know that. Cristiano Ronaldo is a money machine, other than a goal one. In all the classifications about the sportsmen commercial incomes, the Portuguese places himself in the first spots, confirming as one of the most profitable athletes for himself and for his partners. In particular, a research by Hookit realized for Forbes, pointed out the unbelievable numbers achieved by CR7 in his social media activity, where he produced almost one billion dollars in incomes for his commercial partners.

 

Initially, the research established the number of Ronaldo’s followers, that right now are around 280 million people. Just to give an idea, at second and third place there are Neymar and Leo Messi, both with something like 165 million follower, more than 100 million less than the champion from Madeira. According to Hookit, the Portuguese produced almost 580 sponsored posts connected to a commercial partner, twice more than the Brazilian from Barcelona. It has been calculated that the average value of every branded post by Ronaldo is around 1,6 million dollars, an unbelievable amount of money. Among the brand that benefited the most of Cristiano’s spotlight there are Tag Heur, Abbott Labs, Herbalife, Armani, Emirates and of course Nike, with whom the Portuguese signed a lifetime deal valued around $1 billion.