adidas presents the new Harden LS collection
The new shoe, made in four different versions, will reflect Harden's on and off-court style
June 21st, 2017
We already had the occasion to talk about it before, in American basketball, the adidas brand is strongly related to the person of James Harden - aka, the Beard - superstar for the Houston Rockets that, other than being a champion on the field for his skills, is also a landmark outside it, for his unique and striking style. Born and raised in the streets of LA, Harden is the perfect icon to represent the Three Stripes’ “street” philosophy. And this time he does it with the last chapter of his signature shoes, the Harden LS model.
Inspired by the Beard’s LA roots, the new adidas Harden LS are ready to debut in four different colorways. Or better, four versions, each one inspired by one of Harden’s life aspects. The Fast Life edition gets its inspiration by Harden’s pace on the field and presents itself in a striking Burgundy/Candy Orange upper, placed upon a black gum BOOST sole. The LA Life version - that doesn’t need any more explanation - presents itself as the ‘cleanest’, thanks to the Triple White Primeknit upper, with details and finishings in silver and a marble outsole.
The Night Life colorway has the brand Three Stripes on the heel made by XENO, other than Harden’s logo on the tongue made by a glow-in-the-dark material. The white BOOST cushioning contrasts with the black Primeknit upper, completed by black lacing and translucent outsole. Last, the Sweet Life colorway gets inspiration by the first basket that Monja, Harden’s mother, brought to the young James when he was a kid. The pink Primeknit upper with golden details wants to highlight this relationship.
James Harden itself will take part in the Harden LS launch through his social media channels, while the collection will probably be release before the kickoff of the next NBA season, in the best stores of adidas and Foot Locker.