Macron signed a long-term deal with Nottingham Forest

A few weeks ago, we announced you a surprising news, presenting Macron as the third biggest sports brand in Europe, behind Nike and adidas. Today, though, the Bologna-based company confirmed its rising expansion in the world of football, announcing the partnership with Nottingham Forest, the third oldest club in England, and also one of the most successful ever.

Even if it has been relegated in Championship in 2008, Forest remains one of the most important and most followed football clubs in Britain, and also a great catch for Macron, that begins to consolidate its position in the British island. The deal has been announced today and it will start with the 2018/19 season. As announced by the club, it the biggest commercial deal in the history of Forest, confirming the will of the club to invest in football. This will also allow the English club to invest in the club and the team, starting a long-term project that could bring it back to the Premier League, giving Macron even more visibility.

The deal has been announced with great enthusiasm by both parts, as it’s a win-win for everyone. "This announcement represents a landmark moment for Nottingham Forest”, said David Cook, Chief Commercial Officer at Nottingham Forest. “Firstly, the club has secured the biggest commercial deal in their history, and in addition to this the fans will, for the first time ever, benefit from a totally bespoke range of kits and apparel”. It’s a big satisfaction also for Macron, that can praise a deal with one of the most successful clubs in England, which shirts is also inspired by Italian history, being an homage to Giuseppe Garibaldi’s “Camicie Rosse”.