Umbro presents Santos' jerseys for the 2020/2021 season
A virtual presentation for "The best Brazilian club in the world"
June 3rd, 2020
Santos also unveils their Umbro home and away shirts for the Campeonato Brasileiro 2020/21, with the classic home designs in white and away with black and white stripes.
A sublimated texture that extends on the front of both shirts provides a retro effect already seen in the products of the English brand during the 90s. The back side is different, created with a breathable fabric that improves the fit through the side inserts. Through the details and the entire development of the Umbro shirt, he tries to strengthen the history and respect the tradition of the club, without sacrificing anything in the design.
To celebrate the club, its history, traditions and victories, Umbro has developed two exclusive patches for the two uniforms. The first, on the edge of the shirt, highlights the overall Santos with the phrase "The best Brazilian club in the world", while the second, on the back of the neck, mixes the Umbro brand and the diamond-shaped branches of victory with the flag of Santos FC stylized, with the aim of praising this historic partnership which is marked by many titles together. The crest of Santos is made of TPU with thermo-applied relief, technology used by the English brand to give greater prominence to the badge. The labels and numbers, in addition to the Umbrian diamond, are heat-applied instead.
O nosso Manto Sagrado é pesadíssimo. Somos um só. Somos o Santos. pic.twitter.com/qB8Y0JtQ6y
— Santos Futebol Clube (de ) (@SantosFC) May 18, 2020
To give further value to the release of the shirts and to all the visual identity present in the collection, Santos FC and Umbro have promoted a live match with great Brazilian stars, in order to keep the fans close to the team even in a particular historical moment.
"We launched our new uniforms in a very different way than usual, through a" live "which was undoubtedly one of the most efficient forms of communication in these pandemic times. We hope to be able to debut soon with our beautiful new kits, with all the safety measures guaranteed to our fans, athletes and employees'' said José Carlos Peres, president of Santos FC.