Over The Pitch presented a capsule collection with PSG

After opening PSG's first pop-up store in Seoul in July 2020, Over The Pitch launched the first capsule collection in collaboration with Paris Saint-Germain and created by the P:WORKROOM brand. The new wave of Korean football culture meets the hype that only the Paris club is able to generate and at the heart of this new collaboration is the concept "C'EST PARIS, ICI C'EST SEOUL". The capsule consists of 8 accessories and 5 items of clothing, all with a special declination of the special logo for PSG's 50th anniversary.

The most interesting peculiarity of the items is the PSG logo applied through a velcro, thus giving the wearer the possibility to choose how to customize the shirt. The lookbook - created in the urban locations of the capital of South Korea - takes up the claim of the collabo and shows t-shirts, hoodies, beanies, sweatshirts and long-sleeved shirts. Among the accessories, however, there are smartphone covers, cases for the AirPods, glasses and a doormat.

The one between PSG and Over The Pitch represents the first collaboration project between a Korean brand and a European football team, ideally combining two fashion capitals: a historic one like Paris and one like Seoul, whose prices have been constantly rising in recent years.