Juventus joins the NFT world

NFTs, the Not Fungible Tokens, have become very popular in recent months. Especially since Elon Musk has invested a billion dollars in bitcoin, and the popularity and value of cryptocurrencies has soared. After AC Milan and Manchester City, now Juventus is also in the world of NFT, the new frontier of the digital market. The release is set for June 27th, the former Italian champions will auction next season's jersey made with adidas, in a super-detailed 3D version (purchasable here) in very high definition. All the details will be revealed as the launch date approaches.

The NFT market is booming: Cristiano Ronaldo's NFT token card sold for €252,800,000 at the end of March. But apart from the clubs, some players have also launched themselves into this market, such as José Fonte and Éder, with two digital works that trace their respective careers. A trend that is destined to grow, about a month ago Manchester City, to celebrate the victory of the championship, launched four works by the artist Jon Noorlander entitled respectively "The Champions Celebrate", "Signed by the Champions", "The Champions Mosaic" and "The Champions Medal". Juventus, on the other hand, is going in the opposite direction to the other teams, focusing on the new shirt dedicated to the stadium, given that this year is the tenth anniversary of the passage from the Stadio delle Alpi to the Allianz Stadium.