After making their debut in the NFT world at the end of July, Fiorentina and Genuino organized "When football meets the metaverse", the first NFT exhibition within the Arium virtual space to celebrate the 95th anniversary of the Tuscan club on Sunday. With the Viola 9.5 project, Fiorentina presents the first collection of digital and physical NFTs created by an Italian football team, increasingly riding this trend and creating for the first time in the world of sport a virtual event of this kind, until now. territory of the world of crypto-art. Thanks to the collaboration with GENUINO Blockchain Technologies, from 27 August the exclusive NFT exhibition with illustrations created by the teachers of the International School of Comics in Florence under the artistic direction of Max Monteduro will be accessible free of charge to all fans and enthusiasts. The history of Fiorentina, therefore, reinterpreted and revisited in a modern key, with a tool that is at the center of the projects of the most innovative clubs.
The collection will give new life to those sporting moments that deserve to be exhibited in a museum, the same ones that inspired "When football meets metaverse", crossing the boundary between sport and art: unforgettable matches, vintage jerseys, victories and trophies will be the most important parts of the NFT collection. "After the sold out of the first 95 NFTs in Fiorentina's history launched last August 5, with Viola 9.5 comes a new chapter in the path of innovation started together in 2019 with the certification of the game jerseys worn by athletes", said Eleonora Mulas, Co-CEO of GENUINO. Furthermore, as the Viola partners point out, for the first time in the world of sport an Italian football team will enter the metaverse.
The NFTs that will be exhibited within the virtual exhibition represent the first part of the collection that will accompany the Viola fans until June 2022: more than 200,000 NFTs divided into eleven chapters, will retrace the 95 years of the club's history. Through a rich collection of images, 3D reconstructions of shirts and memorabilia, original illustrations - made possible thanks to the precious collaboration with the Florentine Museum and with the teachers of the International School of Comics in Florence - fans will be able to access authentic memorabilia, produced in edition. limited, works of art and unique experiences to live together with the team and athletes.
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