Juventus' new fourth jersey designed by street artist Kobra

He started at the age of 12 and hasn't stopped since. Famous for his kaleidoscopic murals, Eduardo Kobra has painted over 3,000 of them on all continents and now the Brazilian artist has unveiled his latest work, only for once it won't be painted on a wall but on a game jersey. In fact, Kobra has been responsible for designing the new Juventus fourth jersey signed by adidas. For the Old Lady, the Brazilian artist has designed a vibrant jersey just like his works, full of rectangles and diamonds in different shades of blue and yellow, both on the front and on the sleeves.

The jersey will make its debut this Saturday in the home match against Bologna, in a key challenge for the Scudetto fight. With this move, Juventus opens its brand to street art and South American culture. The bianconeri is not new to daring with its fourth jerseys, having collaborated in past years with Pharrell x Humanrace and Palace. A trend that continues with Kobra, demonstrating how they have become grounds for experimentation as Milan has also done recently in its collaboration with Nemen.