Torino is the first Serie A team to launch NFT video
The Turin-based team and Portuguese startup RealFevr have signed an agreement for the next two seasons
May 10th, 2022
Torino Football Club and Portuguese startup RealFevr have signed a partnership agreement for the next two seasons to jointly create a series of exclusive collectible digital videos featuring iconic moments from the history of the Stadio Olimpico Grande Torino and Stadio delle Alpi. Among the protagonists - among others - will be key granata players such as Andrea Belotti, Alessio Cerci, Marco Ferrante, Fabio Quagliarella and Cristian Ansaldi, but also some of the greatest football stars who have played in the city of Turin from the 1999/2000 season to date.
This groundbreaking agreement between Torino FC and RealFevr is a milestone in the Italian football industry, as it is the first time a single Serie A club has partnered with a technology company to issue and launch collectible digital videos of football moments. Torino FC has the digital video rights to its home matches and, together with the Portuguese startup, will convert them into NFT. The partnership will focus on adding value to Torino FC as a club, helping it position itself as an entity open to adopting new technologies and new forms of fan engagement.