In 2023, the Italian national team will have a new logo

After the tremendous disappointment of its exclusion from the 2022 World Cup in Qatar, Mancini's Italy has tried to turn over a new leaf by inserting many youngsters into the group that not even a year ago won the European Championship and looking for a new identity. This will, which to be honest has not really succeeded given the recent defeats suffered against both Argentina in the Finalissima and Germany in the Nations League, should soon translate also into the new look of the national team. 

If the end of the relationship with PUMA and the subsequent signing of adidas as the new technical sponsor of the Azzurri, which will produce the jerseys from 2023, had already been announced a few months ago, the rebranding of the national team's logo was less expected. A decision that was made to unify the two symbols, those of the federation and the team, as other European national teams such as France and Spain have already done, and which became inevitable after the restyling of the former carried out last October. 

The first rumors about the new logo of the Italian national team in fact seem to be going in the same direction as that of the FIGC, with the abandonment of the gold edged shield and the blue background for a more minimal version in white with blue lettering and stars. Also changing is the font, which becomes flatter and simpler than the slightly curved shape used previously, while the FIGC logo inside remains only in its initials while retaining, however, its only element, its distinctive gold color. 

It will be to be discovered how eventually this new logo will be placed on the new adidas jersey, which returns as technical sponsor of the Italian national team after nearly fifty years and will have to imagine a new aesthetic that will shape this new course. In fact, never before has Mancini's team needed to start all over again, without necessarily erasing the good things achieved so far but at the same time having the courage to accept the failures of this group.