The Paris Saint Germain collection together with nana-nana

After collaborating with the NBA, the brand nana-nana has pulled off another big coup, continuing the ongoing expansion of its brand. A few days ago, in fact, the new bags in collaboration with Paris Saint Germain were unveiled, ready to take you back to the '00s. Yet another demonstration of how the Y2K aesthetic fever has so disrupted the fashion world that it gradually involves every sphere of our lives, from cubbing to technology to football. For the occasion, the japan brand has reworked some of its most iconic models, A5, A6 and A8, painted in shocking pink with the famous Parisian selection logo.

Fashion is cyclical, we know, as are trends that are born, disappear and return after years stronger than ever in their new contemporary versions. If, among the trends on social networks and elsewhere, it is the 70s and 90s that never cease to inspire, on the other hand it is the controversial fashion of the 2000s that makes its way onto the catwalks and into the collections. A collaboration between PSG and nana-nana that not only attests to the strong link between football and fashion, but also confirms the return of the style of the late 90s that has evolved to reflect the social, technological and cultural changes of the entire decade.

The collection is already available here.