Herno's first collection for Barcelona has arrived

After the expiry of the agreement with Thom Browne, a few months ago FC Barcelona made official a partnership with Herno, which only today unveiled its first collection for the Catalan team. The partnership, which concerns both the men's and women's teams, as well as the basketball team, includes and is characterised mainly by outerwear, including a series of bomber jackets and cardigans, combined with a collection of formal suits for a simple but elegant style off the field. A partnership that demonstrates and certifies the importance and desire to focus on 'Made in Italy', which in fashion has always been a guarantee. Herno in fact was founded by Giuseppe Marenzi and his wife Alessandra Diana on the shores of Lake Maggiore, a brand that has always stood out for its use of craftsmanship and production.

It is the first time that all three professional sports teams share the same partner for formal wear, and this collaboration certifies the importance and the role that the great maisons are carving out for themselves in the sports field. Today, in fact, it is also important for a club to have a well-coordinated and selected image off the pitch, not only during the ninety minutes. And to do this in the best possible way, many clubs have decided to rely on different brands and already this season we have seen numerous agreements of this type, such as Milan and Off-White, with the latter also signing a collabo with the Chicago Bulls. In short, while waiting to come back to win the championship, Barcelona is getting ready in the best possible way with Herno and its new collection.