Watford and COPA bootleg jersey 10 years after that Deeney goal
England team also follows the trend of bootleg jerseys
May 10th, 2023
Few football videos excite more than that of the last minutes of the 2012/2013 Championship playoffs second leg semifinal. The penalty awarded to Leicester would have qualified the Foxes for the final, but Watford goalkeeper Almunia first saves the shot twice, setting off the team's counterattack - coached at the time by Gianfranco Zola - that ended with Troy Deeney's incredible goal in the 97th minute. The frame of the volley has obviously stuck in history, and that goal has become "That Deeney Goal," a name that is also the title of the latest collection launched by the Hornets in partnership with COPA to celebrate the 10th anniversary of the match, which falls on May 12.
The illustration of Troy Deeney's silhouette cicking the ball is featured in many of the items in the collection, either as a decorative element or replacing the PUMA logo, which sponsored Watford at the time. Within the collection, COPA has also made two jerseys, the first is traditional yellow and black, while the most interesting is the bootleg jersey, in which are includes the major heroes of that match. On the front of the jersey there is a photo of Deeney, while Almunia's and Zola's celebration takes place on the back, along with the striker's name and the number 9, in the font that was adopted at the time for the numbers of all Championship clubs. Serving as a backdrop to the jersey is a photo of the crowd, who joined in the celebration of "that" goal, as Deeney literally dived into the stands.
The collection is already available on the English team's website, meanwhile the trend of bootleg jerseys is confirmed to be increasingly relevant, even for merchandise produced by the clubs themselves. Even during Napoli's Scudetto celebrations along the streets, several kits were seen, a trend that starts from an aesthetic linked to the 1990s, the decade in which bootleg jerseys became popular. These kits, exactly like Watford's and COPA's, are often created just for anniversaries, victories or individual players, as an alternative to match kits. The jerseys thus become even more objects of identification, and maybe that is what the supporters like.