The new jersey of Olimpia Milano signed by EA7

L'Olimpia Milano, the reigning Italian champion team of the Serie A basketball league, has presented the jersey that will be worn in the upcoming season, both in the league and in Euroleague. The technical sponsor, as always, is EA7, the sports line of Armani, the President of the Milanese club. The Home jersey is in the classic Olimpia red, which still gives the team its nickname today, with white borders and the coat of arms with the Italian flag in the center of the chest. The novelty is the Main Sponsor, Mediaworld, a retail chain for electronics, in whose store the press conference was held. A strategic partnership that brings together two leaders in their respective sectors, united by similar values, is also visually expressed. The white and red of MediaWorld blend with those of Olimpia Milano in an elegant combination that does not excessively clutter the design of the jersey.

The MediaWorld brand will be present on all communication materials of Olimpia Milano and inside the Forum during all Regular Season Championship and Euroleague games, any Championship Playoffs and Euroleague. "We are happy to welcome MediaWorld into our family." Stated Christos Stavropoulos, General Manager of Olimpia Milano. "In addition to being a prestigious brand, MediaWorld shares the same values and the same desire to be at the forefront, modern, and close to people. We will work together to continue to grow both on and off the court."