Turin chooses Red Bull as Energy Drink Partner

Red Bull is a brand that has always been very active in the world of sports in general, and football in particular, creating a series of clubs directly sponsored by the company's Energy Drinks. In other cases, it associates itself with clubs through partnerships related to its flagship product. Just like with the Torino Football Club, of which Red Bull will be the Official Energy Drink Partner for the 2024/25 season.

The partnership will bring important news to the Club, starting with involvement at the Olimpico Grande Torino Stadium. During every home game, Red Bull will charge up the team with the Energy Entrance for warm-ups and during Energy Breaks in the hottest matches of the season. Additionally, Red Bull will be by the side of the Granata fans with activations that will involve them both inside and outside the stadium.

The collaboration with Torino FC is the first ever in Serie A for Red Bull, whose ties to sports include, for years now, investments and involvement in Formula1, MotoGP, but also surfing, winter sports, music, and gaming. Torino has had a strong start to the season under the guidance of Paolo Vanoli, and now they can receive an energy boost from the partnership with Red Bull.