The new Third kit of Torino is art
Literally
October 2nd, 2024
The new Third jersey by Torino for the 2024/25 Serie A season, designed by Joma, continues the path taken in previous seasons for the club's third kits, with a look towards the future while never forgetting its own DNA.. The main color of the Third kit will be the color of 2024, Peach Fuzz: the orange tones will be interrupted by a maroon paintbrush effect with blue inserts. The imagery of the third kit blends with the setting of the Civic Gallery of Modern Art of Turin, the backdrop for the photoshoot. The GAM, the first modern art gallery in Italy, houses modern and contemporary art pieces, paintings, and sculptures that aim to speak to the younger generations. Naturally, the photoshoot involved the young talents of both the men's and women's teams. Joma reaffirms its commitment to environmental care: the Third Match Kit is also made of 100% recycled polyester.
The jacquard fabric used for the kit is in fact made from recycled sources, specifically from PET bottles. In areas of maximum perspiration, where the player needs more breathability, the fabric has been treated with the MICRO-MESH system. The seams are flat and made with the FLATLOCK system to avoid possible skin irritation. Every detail and customization element is designed to ensure total comfort: all logos are applied using the JOMA SPORTECH system. The slogan of the new Third kit is "DNA TORINO", a concept that has characterized the club's communication since the start of the new 2024/25 sports season. It can be found on the inside of the collar, while on the back there is the inscription "TORINO FC 1906", made using the club's official font with embossed laser printing. Also, on the back of the kit, the players' numbers feature a design that recalls the famous DNA helix.