I migliori terzi kit della stagione 2023/24
Find out which club made the most creative and surprising jersey
October 5th, 2023
In recent years, third jerseys have become the main creative space for football clubs and especially sports brands to break out of regulatory bottlenecks by licencing them. Compared to first and second team kits, which have to respect club colours, and fans who pay attention to every detail that deviates from tradition, third kits best represent the philosophy behind the design and the direction taken by the technical sponsor, while underlining market positioning and brand identity choices. We have therefore selected third jerseys that highlights both the club and the technical sponsor to give as complete an overview as possible of how the design of a jersey is interpreted, which by its nature is open to a wide variety of interpretations.